Affiliate marketing and Top 10 ways for choosing best Affiliate Program
Affiliate Marketing is basically a revenue sharing venture between an online merchant and website owner. The website owner will place advertisements of merchant on his website in the form of banner or text link which will lead the potential buyer to merchant's website. And after sales the merchant will pay the Affiliate marketer, if the potential customer has come through an affiliate link.
There are 3 ways for earning money through the affiliate marketing:
Pay per Sale
When a sale is made through an affiliate link placed on affiliate's website, the affiliate gets commission.
Pay per Click
When a potential customer click on advertisement placed on affiliate's website, the affiliate gets certain amount of money.
Pay per Referral
When a potential clients register at a merchant's website because of advertisement on the affiliate's website. The affiliate earns money.
Top 10 ways for choosing the best Affiliate program:
1- Find unique product.
If you are offering a product that has a big competition for sales avoid it you might be at a statistical disadvantage.
2 - Product with growth potential
Look for product that has constant and dynamic potential of sales.
3 - Maximizing the pay rate.
Find a program that has decent pay rates, because you put lots of efforts on marketing. It should provide you reasonable revenue.
4 - Clear paying structures
Avoid affiliate programs that have very confusing or unclear pay rates strategy.
5 - Two-tier affiliate programs
You can also look for affiliate programs that will pay you for referring other affiliates to merchant.
6 - Repeating business
Choose affiliate program that can give you repeat business.
7- Avoid the merchants who compete
Choose affiliate programs in which merchant demands that customers must come from affiliate site. Find merchant that'll not compete with you.
8 - Tracking system
Always check the tracking system for affiliate program. You might need a tracking system that can be accessible from internet.
9 - Marketing supports
Search for affiliate program that is offering some marketing support. Many programs give their affiliates marketing tools or show them some techniques.
10 - Community supports
Look for an affiliate program that believes in providing some community support. This will increase the credibility of you and your affiliate product.
Affiliate marketing needs 2 major things- Website traffic and converting that traffic into sales. Check out the secret for traffic generation and Google Ranking